中国与世界，环境危机大家谈 WHERE CHINA AND THE WORLD DISCUSS THE ENVIRONMENT
可持续性投资是新的杀手锏
罗伯特•鲁宾斯坦
2007年2月7日
投资经理的工作就是挣钱，而不用去管什么环境和社会成本，对吗？错！罗伯特•鲁宾斯坦说。三重底线投资把社会和环境成本也列进了资产负债表。尽管险阻重重，但它在不断发展。
Sustainable investing is the new killer app
Robert Rubinstein
February 07, 2007
The business of investment managers is to make money, regardless of environmental and social costs, right? Wrong, says Robert Rubinstein. Triple bottom line investment counts the social and environmental costs in the balance sheet. And despite resistance, it’s catching on.
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参与讨论
但是，在有着极大最低限度的影响时，绿色商业模式将把多少重点放在对生态环境友好发展上。或者至少对首要管理人员的业务奖金有影响。
But how much emphasis will the new "green" business model put on being eco-friendly when there is a measurable impact to the bottom line? Or at least an impact to their top executives' performance bonuses.
nanheyangrouchuan
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