Digital Scoping and SEO Intern at chinadialogue
Position: Digital Scoping and SEO Intern
Hours: 2-3 days per week for 2-3 months
Contract type: temporary
Salary: London Living Wage
Start time: ASAP
Application deadline: 9am, 1st July 2019
chinadialogue is looking for a proactive and enthusiastic intern that enjoys working with data to help us analyse and improve our online presence. From optimising content to understanding how people use our sites, the internship will involve a range of digital measurement and optimisation tools and offer an opportunity to help feed in to our digital outreach strategy.
chinadialogue disseminates high-quality information and promotes communication on environment and climate change in both Chinese and English. We provide a space for open discussion, to inform and to contribute to equitable and constructive solutions to global environmental problems. We aim to foster a common purpose across political, ideological and cultural boundaries by publishing independent and accurate information on environmental and climate issues and by facilitating tolerant and constructive dialogue.
The role will involve
Using Google Trends to research upcoming themes and underreported issues that matter to our audience
Using site optimisation tools such as Google Analytics and Search Console to report on how users interact with our websites and identify ways to improve the experience and boost retention
Optimising a defined set of archive content with help from Yoast to improve search rankings
Assessment of our user retention and republication strategies in comparison to similar media outlets and other relevant information sources
Researching measurement and optimisation tools of use to the organisation
Reporting findings and making recommendations to the editorial team
Comfortable working with WordPress;
Experience analysing data and drawing insights;
An interest in environment and climate change issues;
Familiarity with digital / content / search engine marketing and using social media for business;
Experience using Google Analytics, Mailchimp, Meltwater and social media analytics tools is advantageous
How to apply:
Please send a CV and covering letter with references to: [email protected]
Applications should be submitted in English.
The application deadline is 1st July 2019.